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MIT School of Architecture and Planning
Data Strategy: Leverage AI for Business
2 Feb 2022
Registration closes
8 Feb 2022
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Length: 6 weeks
Language: English
Effort: 7-10 hours per week, self-paced online learning
Speak with programme advisor SPEAK WITH COURSE ADVISOR
Why Study Data Strategy?
AI and data-driven decision making are reshaping the way companies do business. These powerful and disruptive tools allow organizations to develop new business strategies to accelerate workflow, scale faster and create new opportunities.

Data is the lifeblood of AI. It has to be protected and managed. Companies must learn to analyze data to tease out the hidden truths that lead to insight and change. AI is the engine that drives innovation. It allows companies to identify opportunity and optimize for success.

Through a review of current best practices, Data Strategy: Leverage AI for Business participants will learn how to secure data access and outline a successful AI strategy, as well as identify the resources and AI tools necessary to execute their plan.
“How do data and digital interact with real life? In the next couple decades we’re going to see virtually everything augmented and processes reinvented to take advantage of new capabilities.”
Prof. Alex Pentland, Faculty Director,
MIT Institute for Data,
Systems & Society
Is This Course Right For You?

You will benefit from the Data Strategy: Leverage AI for Business course if you are:

  • A senior leader who wants to gain insight into making data-driven decisions to accelerate business performance
  • A learner who has completed our AI Leadership course and is interested in solidifying their role as an innovator to pursue the next step in their career
  • Entrepreneurs, interested in breaking new ground with their business ventures and solving high-value problems in the areas of AI and data
  • A venture capitalist contemplating investment in a data-driven company or a company that would benefit from data insights
  • Technology managers, consultants and the intellectually curious who are in the midst of, or aspiring towards, a career transition or looking for future-fit skills
Course Content
Module 0: Orientation Module arrow
Module 1: Data Ownership Module arrow
Module 2: Opportunities for AI and Data in Business Module arrow
Module 3: Data-Driven Decision-Making Module arrow
Module 4: Insights and Application Module arrow
Module 5: Understanding Risk Module arrow
Module 6: Data Privacy and Security Module arrow
What you will gain
  1. Actionable understanding of how to harness the power of data and AI to drive innovation.
  2. Knowledge of the steps necessary to properly secure data and identify the optimum AI tools for success.
  3. Future-facing skills that include the ability to outline and execute an AI strategy that creates new business opportunities.
  4. Coveted industry knowledge from market-driven curriculum designed and delivered to the standard of an elite academic institution.
  5. A powerful professional network from building connections with a global cohort of leaders, influencers and course participants.
  6. Proof of knowledge through the prestigious Certificate of Completion issued by MIT School of Architecture + Planning.
What you gain image
Your faculty directors
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Prof. Alex "Sandy" Pentland Expand director's description Expand director's description
Faculty Director
Professor, Institute for Data Systems and Society
Your programme guests
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How you will learn:
  • Digital videos or audio content, augmented by material created exclusively for the course
  • Quizzes and exercises designed specifically to help you understand and retain new information
  • Dialogue with expert instructors and your peers via discussion forums and small group sessions
  • Simulations and other carefully crafted interactions to provide an engaging learning experience
  • Real-life examples that place information in context to help you understand how the concepts delivered in the programme material can be applied to your work environment
  • AI coaching to improve your and your team’s collaboration
Want to Know More?
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The Esme Learning way
Collaborative AI-enhanced learning
We teach executives as they work - in cross-functional teams. Learners participate in interactive simulations and team projects which reinforce applied learning and enhance collaboration and complex problem solving skills. If you are looking for an individually-paced course, this course is not for you.
improvement on completion rates compared to other online courses