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Startups and Innovation

Entrepreneurial thinking, innovation and new technologies are powering startups and creating business opportunities for savvy entrepreneurs, intrapreneurs and investors. Join one of Esme Learning’s executive education courses to learn about startup innovation, entrepreneur tech, navigating the stages of funding a startup, technology trends in healthcare or harnessing the power of artificial intelligence for leadership.


We offer executive online education courses from top-tier universities that teach professionals how to harness the power of innovation to upskill, empower and accelerate their careers.

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Courses
Cambridge Startup Funding: Pre-seed to Exit Programme
Cambridge Startup Funding: Pre-seed to Exit Programme
Learn how to secure funding for your startup across all stages from pre-seed to exit.
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Launching HealthTech Innovation
Launching HealthTech Innovation
Learn how artificial intelligence is revolutionizing healthcare and the opportunities it’s creating for entrepreneurs, innovators and investors.
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AI Leadership
AI Leadership
Learn how to harness AI as a leadership tool to usher in a wave of innovation in your organization.
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Building Your AI Unicorn: Fast-Track Your Tech Startup
Building Your AI Unicorn: Fast-Track Your Tech Startup
Learn how to overcome the barriers surrounding expertise, networks, time and methodologies to successfully create a new artificial intelligence startup.
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Climate Innovation: Accelerating to Net Zero Emissions
Climate Innovation: Accelerating to Net Zero Emissions
Climate Innovation: Accelerating to Net Zero Emissions is a dynamic and collaborative online programme where leaders and innovators learn the skills and strategies for creating business sustainability initiatives that drive value – and save the planet.
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Startups and Innovation are Disrupting Industries

Entrepreneurial thinking, innovation and new technologies are powering startups and creating business opportunities for savvy entrepreneurs, intrapreneurs and investors. But entrepreneurship is about more than just starting a company. It’s about technology, innovation, leadership skills, organizational design and leading in management. Startups need leaders with good leadership qualities to guide them through the stages of financing from pre-seed fundraising to seed investing to series A, B and C to exit.

 

How to Get Funding for a Startup

In 2020, venture capitalists invested $300 billion in startups.1 However, VC firms receive over 1,000+ startup proposals a year,2 37% of which fail because they run out of money.3 In such a crowded and competitive marketplace, entrepreneurs need to cut through the clutter in order to get their venture funded.

 

Transformational Leadership Qualities

Startups need good leadership to guide them through the stages of financing. Entrepreneurs need to define a strategic position, develop a pre-seed funding pitch for their business venture, explore sources of funding and develop a fundraising road map.

 

Stages of Venture Development and Financing

Some of the different rounds of startup funding include:

 

  • Pre-seed funding – This is the earliest stage of funding when a company’s founders are getting their operations off the ground. During this stage, entrepreneurs need to define a strategic position, evaluate investor fit and develop a pre-seed funding pitch for their business venture.

 

  • Seed capital – This is the first of four funding stages that a startup goes through on its way to becoming an established business. It’s usually provided by private investors in exchange for an equity stake in the company. Much of the seed capital a company raises may come from sources close to its founders including family, friends and other acquaintances.

 

  • Series A – Series A funding happens after a startup demonstrates the potential to grow and generate revenue.

 

  • Series B – Series B funding happens after a company is past the initial startup stage and has met certain milestones.

 

Startup Funding for Entrepreneurs

Funding a startup can be complicated. Entrepreneurs need to know how to make their venture more investible through the different startup funding stages, structure a project so it’s more appealing to investors, improve effective communication around investment merits, increase efficiency in the fundraising process and improve the negotiated terms of funding.

 

Startup Innovation

Many startups are founded on technical innovations. The stages of innovation that a startup goes through are important. In the health tech innovation space, it’s vital to identify technology trends in the industry, including artificial intelligence and healthcare as well as machine learning and AI tools. When it comes to the success of an organization, technology for entrepreneurs is as essential as leadership training.

 

Innovation and Entrepreneurship

In today’s competitive market, companies need to implement strong innovation strategies to survive. Disruptive technologies and transformational innovation are creating opportunities for companies and entrepreneurs. From startup innovation to technical innovation to bottom-up innovation, smart innovation can get organizations where they want to go.

How Do Companies Implement a Disruptive Innovation Model?

Make innovation a priority. In 2021, 75% of organizations ranked innovation as a top 3 priority.4 Leaders at these companies recognize that implementing an innovation strategy is key to the success of their business. But because of the rapid changes in innovation technology, companies face ever-changing challenges. 83% of executives believe that the digital-transformation challenges they are facing today are different from the ones they faced two years ago.5 This is all the more reason for business innovation to become a priority.

 

Commit to innovation. Companies that develop an innovation strategy and consistently devote their resources and people to innovation are better positioned to thrive in today’s disruptive marketplace. Technological innovation, process innovation and innovation systems are key. 77% of executives say that their technology architecture is critical to the success of their organization.6 And 90% of companies that outperform on innovation outcomes demonstrate clear C-suite ownership of the innovation agenda.7



Transform investments into results. Innovation leadership coupled with solid product innovation strategies can lead to disruptive innovation. Innovative technologies like Artificial Intelligence (AI) are leading the way. In fact, 68% of executives expect to incorporate AI into their customer experience within the next two years.8

Artificial Intelligence for Leadership

When designing an organization chart, putting together a management team or deciding on the different types of organizational structure, it’s vital to learn Artificial Intelligence (AI). AI is an important leadership tool and should be at the top of any leadership skills list for managing organizations. Through leadership development and management training, executives can develop the qualities of a good leader and learn to harness the power of AI tools to successfully build, optimize and manage high-performing teams.

 

How Can Leaders Implement AI Projects?

Artificial Intelligence can enhance human interactions, facilitate collaboration and strengthen innovation. 54% of executives say that AI tools have boosted their company’s productivity.9 Savvy leaders can use these AI tools to improve their organizational leadership skills. So how do leaders implement AI into their organization?

 

  • Identify the problem you’re trying to solve, the processes that will be impacted and the stakeholders who will be involved. It’s crucial to correctly identify the problem and not just the symptoms of that problem within your organization.

 

  • Gain an understanding of the different types of Artificial Intelligence and the solutions they can offer. This will let you choose the AI tools to best solve your organization’s needs.

 

  • Do a complete data inventory. It’s important to have enough current, high-quality data from a trusted source to train the algorithms. All of these things are important to ensure that the AI solutions you implement give you the best results possible.

 

  • Make sure your entire organization is on board. In addition to getting buy-in from the people at the top, it’s important to educate the entire company so they can contribute to its success.
Executive Leadership Development Programs for Success

Esme Learning offers the best executive education programs to learn artificial intelligence or learn how to secure funding for your startup or learn how to identify technology trends in healthcare.

 

Cambridge Startup Funding: Pre-seed to Exit Programme teaches entrepreneurs how to make their venture more investible through the different startup funding stages. The programme shows how to structure a project so it’s more appealing to investors, improve effective communication around investment merits, increase efficiency in the fundraising process and improve the negotiated terms of funding.

 

AI Leadership is an online course for business leaders that teaches executives leadership skills for managing organizations and artificial intelligence for business. Leaders can learn how to harness AI tools to build, optimize and lead high-performing teams.

 

Leading Health Tech Innovation is an online course for business leaders that provides a roadmap to success in the health tech space. It is also for those launching a venture and inventing new products and services within medium and large Healthcare companies who are looking to embrace the transformative power of AI-wearables and machine learning.

 

AI Startups and Innovation is an online AI course that teaches startup founders, CEOs and heads of corporate new venture groups how to overcome the barriers of accessing expertise, networks, time and methodologies to successfully create a new Artificial Intelligence startup or to transform an existing AI venture.

Sources
  1. Crunchbase, ‘Global VC Report 2020: Funding And Exits Blow Past 2019 Despite Pandemic Headwinds’
  2. Money Crashers, ‘How to Get Money to Start a Business – 15 Startup Financing Options’
  3. Wilbur Labs, ‘Why Startups Fail | Lessons From 150 Founders’
  4. Boston Consulting Group, ‘Overcoming the Readiness Innovation Gap’
  5. Harvard Business Review, ‘5 Industries, 5 Strategies for Digital Resilience’
  6. Accenture, ‘Technology Vision 2021’
  7. Boston Consulting Group, ‘Overcoming the Innovation Readiness Gap’
  8. Harvard Business Review, ‘Making Customer Experience the Heart of the Enterprise’
  9. PricewaterhouseCoopers, ‘2018 AI Predictions’

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